Monday, February 8, 2010

SB XLIV Most Watched TV Event In History

Over 106 million American people watched the Big Game last night, breaking the U.S. audience record held by the series finale of M*A*S*H since 1983. Viewership was up 8% from 2009's Pittsburgh Steelers vs. Arizona Cardinals nail-biter, which was seen by a then-record 98.7 million viewers.

via The Hollywood Reporter

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